What is currently the UK’s only National Snow Show will be taking place at the NEC in Birmingham on 23-24 October 2021. The organisers are promising that the event will be a mecca for skiers and snowboarders as it will provide them with a comprehensive retail experience, a first-class speaker line-up and interactive features including Rail Jam dry slope, Rider’s Lounge, Shred Stage, Skate Mini Ramp, Alpine Après Bar with live music and a Good Vibes Après Party, all under one roof.
Racoon events
The National Snow Show provides a new home for skiers, snowboarders, and the UK’s wintersports trade
by Lulu Sheard
A new wintersports show is being organised at the Birmingham NEC next year. The National Snow Show is taking place on the 23-24 October 2021, and will bring together skiers, snowboarders and the ski trade for a weekend of presentations, workshops, brand and retail exhibitors, entertainment and parties, alongside some of the biggest names in Snowsports.